Keurig.com

As a designer on the in-house creative team within the marketing department, I was responsible for the design, development, and execution of engaging campaigns across a variety of platforms, including emails, landing pages, social media assets, in-app surfaces, and more. This role required agility in a fast-paced, evolving environment. I provided art direction to our CGI agency to ensure the delivery of high-quality, on-brand creative that aligned with the brand’s overarching creative vision.

In addition to managing creative execution, I collaborated with cross-functional teams to address business objectives and identify innovative solutions to meet them. I regularly presented my work and advocated for creative choices to key stakeholders, ensuring alignment and support across the organization.